Your website will be much more effective if you avoid these mistakes.
- Do not use huge picture files
High resolution pictures have huge files that take a long time to download and slow your site down. Changing to lower resolution pictures will speed your site up considerably without any loss in quality showing up on screen.
- Do not put up text as pictures
Please do not confuse web page look. It can be frustrating and time consuming for visitors. That is a really bad idea because it takes away peopleâ€™s ability to adjust the size of the text to make it readable. It also makes the text completely invisible to search engines so it lessens your chances of the site showing up high in searches.
- Do not out-of-date information on your site
Statements like â€œto be published in 2014â€ or â€œI will be coming soon in 2013â€ make your site look out-of-date and give the impression that you donâ€™t care. If you put this type of information on your site, make a note in your diary of when you need to change it. If you donâ€™t want to spend that much time on your site or you have to pay a web designer to make changes, try to avoid putting dates in your content unless itâ€™s absolutely essential.
- Do not use confusing navigation links
If you enjoy thinking up imaginative names for your navigation links, you risk confusing your visitors. They might not realise that â€œHomeSpaceâ€œ is your Home section, â€œInsideâ€ means â€œAbout USâ€ and â€œOut and Aboutâ€ contains information on your events and etc. Remember that the visitors to your site are just one click away from going elsewhere, and thatâ€™s what they will do if you ask them to play a guessing game in order to find their way around just be direct.
- Do not use colours that make reading difficult
Reading on screen is tiring so donâ€™t choose a colour scheme that makes it even harder. Itâ€™s best to have plenty of contrast between the letters and the background. Black on white is an obvious choice, but dark grey on white can look softer. Always avoid red on green and the opposite as this combination is difficult for most people and dreadful for anyone who is colour blind.
- Do not split articles between pages for no reason
A web page can be as long as you like so there is no problem with putting up a long article. Provided itâ€™s interesting enough, people will scroll down to read it so there is no point in splitting an article in two just because the page is getting a bit long.
- Do not make it hard for visitors to find their way around the site
If you donâ€™t provide a clear way for visitors to get around your site, they wonâ€™t find many of your pages. What you need is a clear navigation on each page that lists the main links along the top of the page or down the left hand side where people expect to see them. To work well, they need to be in the same order in the same place on every page to avoid confusing your visitors or leaving them stranded.